The Lotus and the Artichoke cookbook on Kickstarter

Vegan Cookbook Kickstarter GO! - Justin in the kitchen

The Lotus and the Artichoke – Vegan Cookbook launched on Kickstarter today!

I can hardly contain my excitement and anticipation! These last two weeks I’ve been so unbelievably busy with the preparations for today. I’m proud to announce the project is finally live, the trailer video for the cookbook is finished and online, and we’ve officially begun the fundraising to back the first printing of The Lotus and the Artichoke – Vegan Recipes from World Adventures.

It also means that as of today, now you can place a pre-order for the cookbook – both printed and as ebook – to be sent to you in early December. Here’s where you can read more about the cookbook and the publication plans.

We have 30 days to reach our goal of $6500.

I want to be as optimistic as possible, but I need to be realistic: I cannot do this without your support.

I really hope to meet and exceed the financial goal and have enough funding to also publish the German version of the cookbook by the end of the year. I’m doing something that means a lot to me. I want it to mean something to you, too. Let’s make it a reality!

Why I need your support:

  • Help fund the first printing of the book (around $5000)
  • Enable me to invest in the cool rewards: stylish t-shirts and tote bags
  • Provide art materials used for the illustration and design of the cookbook and website
  • Give fair compensation for translation, editing, publicity and press helpers
  • Share the inspiration, experience, and adventure with everyone!

Printing books is expensive. Especially when done all nice and fancy like I do. Nice covers, nice paper, lots of full-color photo pages, and a great design. The rewards will be high-quality as well: good shirts, decent cloth carry bags. My art materials are costly: I use good stuff. The prints are done on handmade Japanese hemp paper and I use an excellent German printing ink. The acrylics for paintings are an investment.

Lastly, I do have editorial and translation help on this project. I compensate people properly for their quality involvement. For all these reasons, this project needs greenbacks.

Justin in the Kitchen - Vegan Cookbook Kickstarter Launch

What’s in it for you?

Some of my friends are telling me I’m crazy for pricing my rewards so low. Most people use Kickstarter as a way to just bring in the big bucks and rely on generosity based on that good feeling you get from being nice. I think that’s dandy, but I also want all my backers to get cool stuff and to TALK about the fun perks I built into the project.

On one end of the scale, you can throw in a few bucks and spread the word. If hundreds of people do that, it helps plenty! I’ll be grateful. Pitch in a bit more and you get a cool, personal postcard with fancy stamps from my next trip. Or pre-order the cookbook. Get a stylish T-shirt with some of my art, or get in on the fashionable Berliner hipster game with one of my cloth carry bags. Like my artwork? I’ve also got limited edition blockprints.

I also plan to introduce even more fancy rewards in the next weeks.

Hold on to your hats. There are already some BIG rewards!

Am I nuts to propose I’d go (almost) anywhere in the world on your instructions to create new recipes and artwork? Maybe. I like to think it’s a cool kind of crazy. I’m adventurous enough to accept the bare minimum in financial support to make the trip possible. Would I fly to a new location in Europe, all-expenses included, to stay with locals and learn a new cuisine and create cool new recipes for the book? Yes, I would.

How can I possibly do that for under $1000 – especially if that money’s needed for printing the cookbook? Well, I have lots of experience with traveling on a budget. Back in 2001, I spent 4 months in India and Nepal for less than $2500, including my airfare and all transportation costs. I also spent less than $1000 on a 4-week trip through Portugal, Spain, and Morocco. And it’s just the way my priorities work.

If I want to travel somewhere, I find a way to make it happen.

I’m so into the idea, I’d travel for this project and for fundraising purposes even if it doesn’t financially break even. You see, I have this belief that if you really passionately believe in something you can make it real, one way or another. I believe all things will come together when you really focus. Things fall into place, even if differently than planned. Of course, you’ve got to work hard to make it happen, too. I’ve been very busy!

It’s not all daydreams and visualization exercises over here! I do my homework, too, when it comes to the practical and rational aspects of making a dream materialize. Stuff like moving abroad, learning languages, crossing continents, and launching creative enterprises.

(Details on rewards and project backing at the cookbook’s Kickstarter page)

What others are saying about The Lotus and the Artichoke:

What people are saying about my vegan cookbook and food blog

“The Lotus and the Artichoke is a great source for delicious vegan dishes from all over the globe. We love how the detailed recipes are presented along with a personal story from Justin, plus mouth-watering food photography. If you are looking for creative vegan recipes, this is the place!”
Dani & Jess (Germany/USA), Globetrotter Girls

“Judging by the photos and awesome recipes I’ve seen, this is going to be a must-have in your kitchen collection. I’m especially excited because there’s such a focus on world cuisines. I definitely support this project and you should too!”
Paul Jarvis (Canada), author of Eat Awesome

“This is a book that will open your mind to new tastes, new lands, and new adventures. I’m really looking forward to making these recipes with my family and teaching my young children about how our simple food choices can have such a profound impact on our health, the lives of animals, and our planet.”
Kristen Palana (Italy), Aura’s House & Veggie Propaganda

“I’ve had the chance to get to know Justin over the past few months in Berlin. If you spend just a short while talking with him, you’re guaranteed to come away feeling better about yourself… and the universe. His passion for life and interest in travel and food is palpable. And trust me: his cooking is delicious… and I’m not even vegan!”
Adam Groffman (USA), Travels of Adam

“Justin has a true passion, talent and love for sharing beautiful vegan cuisine from around the world. He’s introduced me to so many incredibly delicious dishes and flavours that I had never experienced before. I highly recommend The Lotus and the Artichoke to all food lovers!”
Jennifer Vega (Canada), Sweet On Veg

“I met Justin in Nepal way back in 2001. We quickly discovered a shared obsession with vegetarian world cuisine and began swapping travel stories of exotic dishes we’d had in foreign countries. As a vegetarian chef myself, I really enjoy when fellow veggies “get” international cuisine. We’ve spent years bouncing ideas off one another and evolving recipes. I’m excited that Justin’s committed his ideas to paper – I’m really looking forward to getting my hands on this cookbook!”
– Vincent Campellone
(Ireland), Inside Job Catering

“I’m proudly supporting Justin’s The Lotus and the Artichoke because he’s a fellow traveler following his dream and sharing his passion with the world. The food pics leave me drooling!”
Niall Doherty (Ireland), Disrupting the Rabblement

“Justin ist durch die halbe Welt gereist. Seine Rezepte sind einfach die Wucht! Er sucht sich aus allen Spezialitäten nur das Beste raus und mixt es zu etwas ganz eigenem, besonderem zusammen. Man wird immer überrascht und nie enttäuscht!”
Marko Streitenberger (Germany), CLIMA

“This is a must-have cookbook for any lover of good food, art, travel, and adventure. I had the good fortune of experiencing Justin’s cooking while in Berlin a few years ago. Many adventures and fabulous meals later comes the perfect culmination of Justin’s passion for living and sharing the good life creatively. I am looking forward to making these recipes for my family and having a fresh selection of exciting vegan recipes for parties and potlucks!”
Christine Donley (USA), Diary of an Art Luvah: Art and Culture around the Globe

What other people are saying about The Lotus and the Artichoke vegan food blog and cookbook

How you can help:

  • Show your support with a pledge! Remember: everything helps and Kickstarter is ALL or nothing. Let’s all win! Pitch in a few bucks, or…
  • Pick a great reward and sponsor generously!
  • Share my Kickstarter page with your friends and followers on Facebook and Twitter. Be proud of your support!
  • Subscribe to the website newsletter for free recipes straight to your inbox
  • Like my Facebook page – follow the regular updates, enjoy and comment on the photos and features
  • Follow me on twitter: @lotusartichoke RT my tweets, spread good words
  • Contact me for more information about interviews, guest blog posts, feature articles, and other publicity + promotion!

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